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| Topic: |
Technology
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| Number of pages / Number of words: |
3 / 772 |
Essay's paper body
The main way in which the overall industry can improve is by each company positioning themselves in a customer segment that is not currently being adequately served. In not directly competing with other companies in a customer segment, everyone will be better off. This is because firms will not be competing solely on price but will be able to compete on the value offered to the customer...
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In not directly competing with other companies in a customer segment, everyone will be better off. This is because firms will not be competing solely on price but will be able to compete on the value offered to the customer. By not competing on price alone, the margins of each firm will not be reduced in order to compete against a rival...
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