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Topic: Technology
Number of pages / Number of words: 4 / 894
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The field of advertising is extremely broad and diverse. In general terms, of course, an advertisement is simply a public notice meant to convey information and invite patronage or some other response. As that suggests, advertising has two basic purposes: to inform and to persuade, and — while these purposes are distinguishable — both very often are simultaneously present...


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In many cases, though, it is a technique or instrument employed by one or both of these.

Advertising can be very simple — a local, even ?neighborhood,' phenomenon — or it can be very complex, involving sophisticated research and multimedia campaigns that span the globe. It differs according to its intended audience, so that, for example, advertising aimed at children raises some technical and moral issues significantly different from those raised by advertising aimed at competent adults...


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A broad view of public relations Advertising Of Benetton Analyzed three Banking Web sites in terms of managemrnt information system International Business law - General Terms of Sale Public Service Announcements: Does Deception in Advertising Affect the Public's Intent to Donate? What is meant by saying that accounting information should be ?decision useful'? Artistic patronage and how important is it What are the purposes of the very brief "Biographies of Exemplary Women" (607-13)? Are these truly biographies of diverse individuals, or merely variations of the same general archetypes? Whose interests are served by such commemorative texts? Public Information Response Paper: Advertising'S Fifteen Basic Appeals Outline some of the technological developments responsible for what some call the information society. Explain what is meant by the phrase, and discuss the arguments about whether such a society can be said to exist. Public Policy Response to Hurricane Katrina Responsibility of Designers to the General Public WTO:General Information THE EFFECTS OF DOWNSIZING IN THE INFORMATION TECHNOLOGY FIELD

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