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This ties individuals and business to their communities, and keeps them accountable. The county with the thickest leaves at the end of the year will win a free concert, such as by U2 or Coldplay. The eGreen features also include:
?X Visual image demonstrating the impact each consumer contributes to the environment
?X Blog and e-learning section that helps people learn more about green energy
?X Discounted energy bill for the top online green energy contributors (Such as 1% discount for 5% usage)
?X Businesses can become sponsors of the campaign and create a linked online ad page
?X One-click online bill payment which is connected with existing APS website
The main goal for eGreen is to protect the environment by promoting more consumers to use green energy and to make them self-sustaining in the long run...
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With the above-mentioned features, eGreen will bring values to all stakeholders:
?X Individual Consumer ?V Rewards for green energy usage, contribution to the environment
?X Business ?V Healthy company image and free advertisement on website and pay bill
?X Community ?V Closer relationship, better environment, and free concert to ?§greenest?? county
?X APS ?V Bond of green energy and APS brand, increase revenue and profit
Competitive Advantages
eGreen helps APS build key strengths to differentiate from competitors...
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