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Topic: Psychology
Number of pages / Number of words: 5 / 1258
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David Ludwig, the director of the obesity program at Children's Hospital Boston. Over the past two decades, America's leading fast food chains have made marketing alliances with television studios, toy manufacturers and sports leagues. Children are being used to attract adult customers, more profits are made on a family visit rather than a single adult visit...


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Children are being used to attract adult customers, more profits are made on a family visit rather than a single adult visit. Burger King has joint promotions with the popular "Rugrats" television show and movie. Wendy's has teamed up with PlaySkool toys and Sports illustrated for Kids. McDonald's is in cooperation with numerous toy companies, such as Hasbro, Lego, Mattel and Ty Inc...


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General points of the essay

Hospital Information System From Children Hospital In La America Lives in fast food fast food and obesity Pricing Strategies In Fast Food Chains obesity caused by fast food marketing Life in the Drive-thru Lane: A Look at the Impact of Fast Food on America Obesity and fast food Fast Food Chains in America Fast Food Reality Check: The Detrimental Conquering Of The American Children David Lean and the Lime Grove Studios Food Chains and Webs Fast Food America Fast Food to Blame on Obesity in America Fast Food vs. Home-made Food The Influence Of Advertising And Marketing To Children’S Food Choices And Diet

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