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Bill Mckay ends up winning the primary and then realizes he can’t back out of the race now. He starts broadening his liberal message to sound more palatable to moderate and conservative voters. His campaign is reduced to using broad cliches and catchy slogans in place of real messages.
The view of politics presented in the film is that image is rewarded substance in many modern elections...
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Bill Mckay ends up winning the primary and then realizes he can’t back out of the race now. He starts broadening his liberal message to sound more palatable to moderate and conservative voters. His campaign is reduced to using broad cliches and catchy slogans in place of real messages.
The view of politics presented in the film is that image is rewarded substance in many modern elections...
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