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Topic: Miscellaneous
Number of pages / Number of words: 1 / 235
Essay's paper body

1. Dominance in the Retail Market

2. Expansion in the U.S. and International Markets

3. Creation of Positive Brand and Company Recognition

4. Branch Out into New Sectors of Retail

Wal-Mart's public affairs strategy must work to make implementation of these policy goals happen. Its public affairs strategy enables the company to move into other sectors of the marketplace and expand into foreign countries...


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1. Dominance in the Retail Market

2. Expansion in the U.S. and International Markets

3. Creation of Positive Brand and Company Recognition

4. Branch Out into New Sectors of Retail

Wal-Mart's public affairs strategy must work to make implementation of these policy goals happen. Its public affairs strategy enables the company to move into other sectors of the marketplace and expand into foreign countries...


Essay fragment

General points of the essay

-Mart Stores, Inc.: Strategies for Dominance in the New Millennium Brand Personality Creation Through Advertising Global Market expansion Inditex international expansion International Expansion Report International Expansion:Jollibee Note on Measuring Brand Awareness, Brand Image, Brand Equity and Brand Value Pierre Chandon P&G Expansion(International Business) Proposed Market Entry Strategy for Tesco - Indian Retail Food Market Retail Expansion Strategy (summary) Starbucks International Expansion The Retail King Wal-Mart Why Has Wal-Mart Viewed International Expansion As A Critical Part Of Its Strategy? Creation Of Brand Personality Through Advertising The expansion of terrorism as a result of the creation of a Jewish state in the Middle East

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