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Essay's paper info
Topic: Miscellaneous
Number of pages / Number of words: 6 / 1638
Essay's paper body

The reason celebrities endorse products is to give the

product a trait that it doesn't really have such as wealth, fame, or even success.

There are different celebrities that endorse for different products. Just to name a

few: Michael Jordan always drinks Gatorade, Jerry Seinfeld never leaves home without

his American Express card, and Paul Reiser never uses anything except AT&T...


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Just to name a

few: Michael Jordan always drinks Gatorade, Jerry Seinfeld never leaves home without

his American Express card, and Paul Reiser never uses anything except AT&T. What this technique does is make people think "well if the best basketball player in the world drinks Gatorade, then maybe if I drink Gatorade, I could be as great as Michael Jordan...


Essay fragment

General points of the essay

Marketing - celebrities in promoting products Subliminal Advertising celebrities in advertising Subliminal Advertising Is Fair Persuasive Speech On Subliminal Advertising And Cults Outline The Main Benefits And Costs To Society From Advertising. Does Advertising Necessarily Lead To A Higher Price For The Product? New products - the secret of success or failure Chaucer's "the House Of Fame": The Cultural Nature Of Fame L’oreal’s Way to Success in the European Haircare Products Industry The Art of Advertising: Selling Products through Film Einhard and Charlemagne's Palace School: A Mechanism for Wealth, Prestige, Power and Success To What Extent Was Pitt’s Repressive Policy The Main Reason For His Success In Resisting The Radical Challenge Of 1801? influences of advertising to consumer attitude towards buying a product Give Me Liberty Or Give Me Death Give Me Liberty, or Give Me Death!

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