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It is her ability to make a connection with ordinary women and through that connection, she makes herself one of the most popular women (Dickerson 1997 p.10) In spite of her wealth, she has a public's taste. She knows what ordinary women want, whatare their troubles and what they are crazy about. Stuart Fishoff, professor of media psychology at UCLA says, "viewers want to be around someone like themselves...
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Stuart Fishoff, professor of media psychology at UCLA says, "viewers want to be around someone like themselves. They want a nonthreatning person they can identify with. And Oprah has a lot of same problems that many of these women has and can relate to. Viewers have no trouble envisioning her sitting home at the kitchen table in sweats and no makeup, drinking caffeine and chomping a Danish"...
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