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Topic: Miscellaneous
Number of pages / Number of words: 11 / 2947
Essay's paper body

Another important aspect of identification is the name associated with the product. The name Nike came from Greek mythology. "Nike is the Greek personification of victory. She can run and fly at great speed" (p. 1, http://www.pantheon.org/mythica/articles/n/nike.html). Therefore, Nike's entire being revolves around victory...


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The name Nike came from Greek mythology. "Nike is the Greek personification of victory. She can run and fly at great speed" (p. 1, http://www.pantheon.org/mythica/articles/n/nike.html). Therefore, Nike's entire being revolves around victory. The "Just Do It" slogan, which was introduced by Nike in February 1995, would also fall under identification...


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General points of the essay

Nike Inc.: Study of value chain functions and how they contribute to the success of Nike. Greek mythology Athena: Greek Mythology Contradictions in Greek Mythology Norse MYthology Vs. Greek Mythology Roman Vs Greek Mythology Greek And Inuit Mythology Greek Mythology - Aphrodite Greek Mythology And Religion Greek Mythology: Metamorphosis Mythology: Important Part Of History Nike Campaign The Muses In Greek Mythology And Art Visual Art in Greek Mythology Importanice of greek mythology

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