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So Chinese companies have a strong incentive to approach the high-tech market directly.
The past twenty years has seen a gradual increase in the number of Chinese trading companies setting shop in European capitals and financial centres. Spearheading this move are major national export and import firms...
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Spearheading this move are major national export and import firms. Many provinces and cities try to get their trading companies to establish a presence in Europe, including many private trading firms.
Chinese manufacturers and producers of consumer goods are also trying to get a foot in the door and to sell directly on the European market...
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