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Essay's paper info

Topic:	History
Number of pages / Number of words:	2 / 420

Essay's paper body

Public Relations, Sponsorship Programs, and Regulations |

| |

|PART IV IMC INTEGRATION TOOLS |

| 13. Internet Marketing |

| 14. IMC for Small Businesses and Entrepreneurial Ventures |

| 15. Evaluating an Integrated Marketing Program |

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|PART I THE IMC FOUNDATION |

| 1. Integrated Marketing Communications |

| 2. Corporate Image and Brand Management |

| 3. Buyer Behaviors |

| 4. Promotions Opportunity Analysis |

| |

|PART II IMC ADVERTISING TOOLS |

| 5. Advertising Management |

| 6...

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General points of the essay

Defining Public Relations Definition of Public Relations Ethics and Public Relations Functions of Public Relations Imapct to public relations Public Relations Defined Public Relations Definition Public Relations Paper Public Relations in Marketing public relations and branding The Essence of Public Relations Public Relations (PR) Public Relations what is public relations Public Relations Ethics

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