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Topic: English
Number of pages / Number of words: 4 / 1061
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As a result, they might increase the existing raw materials cost, transportation cost, printing cost and ultimately, the increase of the operating expenses will eat into the profitability of Reader’s Digest. Although competition is low and new entrants will not enter the magazine industry when market is bad, Reader’s Digest will still find difficulties in marketing and selling their magazines...


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Although competition is low and new entrants will not enter the magazine industry when market is bad, Reader’s Digest will still find difficulties in marketing and selling their magazines. That is because due to the overall price growth, the buyers will be more conscious in their spending and tend to save up their money in case the situation turns worse...


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