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2 / 458 |
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This makes people relatively unaware of its existence. To overcome this problem, the company has introduced new items in its meals. Therefore, the company very much sticks to the good-value pricing approach to attract the customers by selling their hamburgers and other products at a low price.
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Different hamburger chains in Japan pursued slightly different pricing approaches nowadays. However, there used to be a similar pricing approach among the hamburger chains in Japan. Almost a decade ago, hamburger chains in Japan competed for the lowest price at which they can still afford to sell their burgers and earn profits...
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General points of the essay
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