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English
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| Number of pages / Number of words: |
13 / 3597 |
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The main reason behind this is emergence of newer jeans brand every now & then. In the last few years there have been various additions to the list of jeans brands, some through the designers themselves - making exclusive designs for their customers, and the others through the local brands being produced & sold by the big retailers...
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Also, the removal of barriers to entry to the apparel industry in the UK has led to an emergence of multiple outside brands, and integrated super speciality stores such as Gap & Zara.
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|Jeans - UK - April 2007 - Market Share | | |
|Figure 26: Brand shares in the UK jeans market, by value, 2004 and 2006 |
| |2004 | |2006 | |% change |
| |?m |% |?m |% |2004-06 |
| | | | | | |
|Levi's |198 |15 |174 |12 |-12...
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General points of the essay
levis jeans
Jeans Through The Years
Consumer Perceptions Of Store Brands Versus National Brands
Brands Are Continually Changing, But In Certain Cases They Need To Shift Radically To Gain Back Their Customers
Celebrity endorsements of high involvement brands evoke cognitive evaluations that can erode brand equity and affect celebrity credibility
The evolution of Jeans
Media; Levi Jeans Campaign
Walmart & Pepe Jeans Operations
Pepe Jeans Case Analysis
Implementation True Religion Jeans
Blue Jeans, Black Leather Jackets,
Blue Jeans, the Ultimate American Icon
Case: Jeans Therapy – Levi’s Factory Workers Are Assigned To Teams,
Jeans therapy – Levi’s Factory Workers Are Assigned to Teams, and Morale Takes a Hit.
H-E-B Own Brands
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