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Topic: English
Number of pages / Number of words: 5 / 1289
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The ad mixes the old, the retro Afro, with the new, a video telephone, to show that Camel cigarettes are an older respectable company that is still evolving and stylish. The man may look as if he is living in the seventies, but he is fashionable enough to be with all the new technology that is coming out today...


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Moreover, it is visible that the man is smoking a cigarette on which appears the old popular icon of Joe Camel on the cigarette. Also, placed in the bottom right corner of the ad is the picture of the signature camel and the words "since 1913" showing the audience that this company has been around for a while and is respectable...


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