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Topic: English
Number of pages / Number of words: 2 / 399
Essay's paper body

The key management issues of our IMC campaign are to set objectives that will help to design effective messages based on our opportunity analysis cited before. Our main objectives:

  • Develop brand awareness
  • Change customers beliefs and attitudes
  • Increase our service demand
  • Encourage repeat purchase
  • Encourage customers to use our services
  • Built costumers loyalty
  • Enhance firm image
  • Increase market share
  • Reinforce purchase decisions

4...


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The key management issues of our IMC campaign are to set objectives that will help to design effective messages based on our opportunity analysis cited before. Our main objectives:

  • Develop brand awareness
  • Change customers beliefs and attitudes
  • Increase our service demand
  • Encourage repeat purchase
  • Encourage customers to use our services
  • Built costumers loyalty
  • Enhance firm image
  • Increase market share
  • Reinforce purchase decisions

4...


Essay fragment

General points of the essay

Advertising Campaign for Bench/ A Comparative Study On The Promotion And Advertising Used By Tesco And Carrefour Hypermarkets In Malaysia Advertising Campaign Example Advertising Campaign Ethical Issues in Real Estate Promotion Issues and Opportunity Growth Promotion and Advertising Small Business Advertising Campaign Steps for advertising campaign Why Launch An Advertising Campaign Advertising And Promotion Exploring An Advertising Campaign How might primary schools and teachers contribute to the promotion of a culture in which diversity is valued and equality of opportunity is a reality? How might primary schools and teachers contribute to the promotion of a culture in which diversity is valued and equality of opportunity is a reality? (ACCAC, 2001) POlitical Campaign Advertising

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