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Business
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| Number of pages / Number of words: |
1 / 195 |
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An in-depth interview with Zara’s brand manager introduced three main issues concerning value perception from consumers, their expectations, and differences in culture norm on some of the consumers. Three more issues were developed through basic analysis on these issues that were presented by the brand manager to challenge Zara’s beliefs and strategies in the Thai market...
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An in-depth interview with Zara’s brand manager introduced three main issues concerning value perception from consumers, their expectations, and differences in culture norm on some of the consumers. Three more issues were developed through basic analysis on these issues that were presented by the brand manager to challenge Zara’s beliefs and strategies in the Thai market...
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General points of the essay
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