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Topic: Business
Number of pages / Number of words: 12 / 3320
Essay's paper body

Major brands are as follows: Woolworth’s supermarket, Safeway, Metro, Big W, Dick Smiths Electronics and Dan Murphy’s (BUSINESS MONITER2007) (Refer to appendix1)

Strategic analysis. Internal and external.

Analysis of both internal and external elements helps to define “..strategic position and possibilities...


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Internal and external.

Analysis of both internal and external elements helps to define “..strategic position and possibilities. [Strategic analysis] allows for strategic management that “manages today from tomorrow” (Viljoen and Dann, 2003)

SWOT Analysis. (refer to appendix2)

  • Strengths.

Market share: Woolworths has the advantage of having the largest percent of market share in the retail and fresh food grocery industry...


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