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Topic: |
Business
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Number of pages / Number of words: |
12 / 3234 |
Essay's paper body
All that they would need to do is realign or increase their marketing in the target area. This is a very simple process of contacting the local television stations and purchasing advertising space. It can also be accomplished through circular ads and the newspaper. The running length of time for this strategy can be measured in weeks, as Wal-Mart would probably change their campaigns periodically...
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The running length of time for this strategy can be measured in weeks, as Wal-Mart would probably change their campaigns periodically.
This is a good strategy for Wal-Mart because of the relative ease of success that Wal-Mart can garner simply from advertising in areas where K-Mart stores have closed...
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