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| Topic: |
Business
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| Number of pages / Number of words: |
4 / 864 |
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(8) There is also the need for convenience, which includes delivery – which is common – in contemporary and foods that are easy to unwrap and consume.
3)Marketing offers fulfil consumer’s needs and wants, they are combinations of products, services, information or experience offered to a market – or rather advertised – to satisfy a need or want...
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However marketing offers can also include intangibles such as services, benefits and ideas. It could also include non-commodities such as places or people. Examples are su ch as Head and Shoulders Shampoo where the product is juxtaposed with benefits – the product is offered along with luxurious hair and hence more attraction from the opposite sex as a benefit...
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