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Topic: Business
Number of pages / Number of words: 3 / 804
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The league was short-lived, but by the end of the year, Under Armour could be found in more than 1,500 retail outlets. Plank was then featured in a Sports Illustrated article, and 2001 saw Under Armour become the official supplier of performance apparel to the National Hockey League. Sales increased to $25 million, and the gear was sold in over 2,000 retail stores throughout the country, and many more worldwide...


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Sales increased to $25 million, and the gear was sold in over 2,000 retail stores throughout the country, and many more worldwide.

Now that everyone has seen the product, knock-offs were coming from every company big or small, but Under Armour continues to beat the major players in athletic apparel with knowledgeable advertising and consistent production of quality gear...


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