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Essay's paper info
| Topic: |
Business
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| Number of pages / Number of words: |
35 / 9643 |
Essay's paper body
The company's goal is to grow steadily, becoming profitable by the second year of operations.
Products and Services
Northwind Traders recently became the appointed agents for Margie's Travel, one of the largest and most respected tour operators in the market. With virtually no marketing effort, Northwind Traders has sold some 200 adventure vacations in the past six months, netting $66,800 in commissions...
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With virtually no marketing effort, Northwind Traders has sold some 200 adventure vacations in the past six months, netting $66,800 in commissions. Sales of insurance policies and other services have added to this total and could potentially add much more. Northwind Traders offers a comprehensive range of services to support the adventurous traveler, including pre- and postvacation briefings, travel insurance, and a directory of services specific to each destination and activity...
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General points of the essay
As a recently appointed marketing manager to a local company you have been asked to convince the management team of the benefits of adopting the marketing concept.
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