Buy custom This essay outlines and evaluates the main weaknesses when understanding the business environment
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| Topic: |
Business
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| Number of pages / Number of words: |
7 / 1844 |
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Competitors are not only companies with same goals, structure and/or resources. They can be smaller and ?invisible' but viable companies, possibly coming from abroad as well. With globalisation and industry changes, the number of potential competitors is consequently growing. An example illustrating this weakness is Apple which did not consider IBM as a potential threat when IBM made its entrance in the PC market...
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With globalisation and industry changes, the number of potential competitors is consequently growing. An example illustrating this weakness is Apple which did not consider IBM as a potential threat when IBM made its entrance in the PC market. This was a fatal mistake on the part of Apple as IBM went on to rule the market in the forthcoming years...
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