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Business
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| Number of pages / Number of words: |
13 / 3426 |
Essay's paper body
Indeed, scale allowed successful companies such as General
Motors and IBM to enjoy lower costs than their competitors.
IBM, with 70 percent market share, earned 95 percent of the mainframe-
computer industry’s profits; General Motors, with 55 percent
market share, earned 80 percent of the automobile industry’s prof-
09-ch06-Brynjolffson 10/16/01 2:28 PM Page 140
The Past and Future of Competitive Advantage 141
its...
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Indeed, scale allowed successful companies such as General
Motors and IBM to enjoy lower costs than their competitors.
IBM, with 70 percent market share, earned 95 percent of the mainframe-
computer industry’s profits; General Motors, with 55 percent
market share, earned 80 percent of the automobile industry’s prof-
09-ch06-Brynjolffson 10/16/01 2:28 PM Page 140
The Past and Future of Competitive Advantage 141
its...
Essay fragment
General points of the essay
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