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| Topic: |
Business
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| Number of pages / Number of words: |
6 / 1672 |
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There they will display examples of their products and IT solutions.
Another method of marketing used by Documentum is Telemarketing, outbound telephone calling to either own or purchased list of contacts to promote specific offerings.
Documentum also use e-Marketing, use of a combination of e-mail and web presence, they use emails with hyper-links to lead the target to a page on a web site with offer or invite to a marketing event...
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Also with cable channels they can pinpoint their audience, for example a sports equipment manufacturer might put their advert in the middle of a sports event. Companies can also give a much clearer message with television using moving images, colours and sound: Television permits you to reach large numbers of people on a national or regional level in a short period of time...
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