Buy custom The juciest brand in Australia
Essay's paper info
| Topic: |
Business
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| Number of pages / Number of words: |
7 / 1871 |
Essay's paper body
Accompanying the analysis are consumer preferences and brand-specific recommendations. All these will be discussed and covered in great detail in the following sections.
Research Objective
From our Research Brief, the research objective is as follows:
The purpose of this research is to determine the brand equity, brand awareness and strength, and target market demographics of Australia’s leading fresh juice brands...
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These brands include Nudie, Boost, Daily Juice, Original, and Golden Circle.
This research will measure the following brand metrics with a significance level of >95%.
1. Consumer demographics (target market). These include gender, age group, postal code, occupation, occupancy, ethnic background.
2...
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