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| Topic: |
Business
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| Number of pages / Number of words: |
7 / 1954 |
Essay's paper body
The successful sales transaction depends on this first step. If the customers do not want the product or service then no sales will occur and the project will fail.
The second P segment is Price. It is imperative, and obvious, that a successful business earns profits. Pricing is the process of adjusting the price of an item to recoup any cost involved with the production of the item...
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It is imperative, and obvious, that a successful business earns profits. Pricing is the process of adjusting the price of an item to recoup any cost involved with the production of the item. Additionally, in order to ensure that the projected customer base actually wants the product/service and that the business makes money, the price has to be adjusted so that the consumers realized price (after all discounts and rebates) is less than the perceived value they get in return for their purchase...
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