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| Topic: |
Business
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| Number of pages / Number of words: |
11 / 2896 |
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Visionary companies are the survivalists of the industry.
Little can be said about visionary companies without citing the works of James C. Collins and Jerry I. Porras. Collins and Porras dedicated six years to research in an attempt to define a visionary company. Their published work, Built to Last: Successful Habits of Visionary Companies (199?), blanketed the world of business with a new perspective...
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Collins and Porras dedicated six years to research in an attempt to define a visionary company. Their published work, Built to Last: Successful Habits of Visionary Companies (199?), blanketed the world of business with a new perspective. According to Brewer's (1995) interview, Collins defines a visionary company as follows:
It's one that has sustained performance over long periods of time, and is a premier institution in its industry...
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