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Topic: Business
Number of pages / Number of words: 9 / 2471
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planning, setting targets, and aligning strategic initiatives

4. enhancing strategic feedback and learning

(Kaplan and Norton, 1996. p 10)

Figure 1. The balanced scorecard. Robert S. Kaplan and David P. Norton, Jan – Feb 1996. Using the balanced Scorecard as a strategic management system. Harvard Business Review, 76...


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Harvard Business Review, 76.

From Figure 1 we can see that the balanced scorecard not only clearly identifies the organisations objectives in each of the four perspectives, but a measurement criterion is required for each of the objectives of the four perspectives. Targets and initiatives are also required to enable the organisation to manage the balanced scorecard management system...


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