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    Essay's paper info
    
        
        
            | Topic: | 
            
                
                    Business
                
             | 
        
        
            | Number of pages / Number of words: | 
            
                19 / 5063             | 
        
                
    
    Essay's paper body
        
        
Telefonica has the highest ROCE compared with FT and BT.
- Liquidity: Telefonica did score well on the current ratio; 0.73, which is higher than its competitors.
 
- Investment ratios are positive
 
The current financial crisis might create some credit problems in all industries, however, if Telefonica grows in efficiency, and performance, financial credits might still attainable...
        
        
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Economic crisis brings challenges on one hand yet opportunities on the other hand, and telecommunication industry should observe this as an opportunity, where companies are trying to cut costs, and where travelling becoming more and more expensive, a cutting-edge of telecommunication technologies should become the substitute, of companiesâ presence and communication, which everyone is looking for...
        
        
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            General points of the essay
            
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