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| Topic: |
Business
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| Number of pages / Number of words: |
11 / 2828 |
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At this time many consumers viewed Target as offering the same products as these competitors. Customers saw very few differences in the products offered at these discount stores. However, when Target launched its new idea they created a new niche. Target soon began to reap the benefits from this successful innovation after it was put into practice...
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They almost formed a new category of retailers that was in-between discount stores and department stores. This idea has also completely revolutionized Target’s image. Sales have also shown this to have been a lucrative concept. In the midst of economic downturn in the early 2000’s overall sales have grown progressively...
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