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Essay's paper info
| Topic: |
Business
|
| Number of pages / Number of words: |
3 / 809 |
Essay's paper body
This enables them to maintain a reliable and hassle free service to their passengers.
Weaknesses:
- Domestic air travel is an extremely competitive industry with EasyJet’s main competitors being Jet2, BMI Baby, Ryan Air plus a host of smaller independent competitors. These external competitive forces can restrict and shape pricing policy on some of EasyJet’s less profitable routes as they seek to compete with their competitors...
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These external competitive forces can restrict and shape pricing policy on some of EasyJet’s less profitable routes as they seek to compete with their competitors.
- They do not offer a free food service on longer flights of 2 hours plus.
Opportunities:
- Possible opening of alternative routes to major cities in Europe...
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