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Topic: Business
Number of pages / Number of words: 4 / 1006
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This type of behavior and willingness to pay prices that were well over retail continued through the holiday season at major retailers across the country. In these cases, social pressures, wants, desires and a lack of supply led individuals to pay high prices for the highly-demanded product.

A Shift in Supply

By April 2006, well after the holiday season of 2005, reporters in the consumer electronics industry were reporting that the supply of the gaming console would continue to be scarce into the Spring of that year (Baig 2006)...


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At that point, camping in front of retail stores was no longer taking place for several days at a time, but consumers could still be seen lining up for the product as many as 8 hours in advance of a store opening time on a day that the product was to be in stock. By April 2006, pricing had also leveled off...


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General points of the essay

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