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| Topic: |
Business
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| Number of pages / Number of words: |
5 / 1121 |
Essay's paper body
Factors that pertain to this industry:
?? Competitive structure: After deregulation of fares and routes, airlines compete fiercely since the market is very price sensitive.
?? Social Forces: Changes in social attitudes, marriages, lifestyle, and work may change people?¦s flying attitudes.
?? Consumer Desires: Just gone through a low economy, consumers are more demanding and more price sensitive...
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Overall Purpose or Mission:
?? Elite stands by each traveler, dedicated to providing and supporting outstanding experiences. The customer is our top priority. Our airline is confident, competent and cares about leadership and standards of excellence. Elite welcomes you to luxury comfort!
IV. Objective or Goal:
?? Increase profits by 20% by the end of 5th quarter...
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