Buy custom Starbucks vs. Douwe Egberta
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| Topic: |
Business
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| Number of pages / Number of words: |
18 / 4915 |
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The company is blending, roasting and brewing the highest quality coffee. It is founded in 1753 in a town called Joure in the Netherlands. During its first two centuries, Douwe Egberts steadily builds a top position in coffee, tea and tobacco in the Netherlands. Since the 1950s onwards, the firm quickly expands on the international scene...
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The growth process accelerates after the company joines with the United-States-based Sara Lee Corporation in 1977. Today, Douwe Egberts is the second largest coffee roaster in the world, supplying coffee systems to over 40 countries and having subsidiaries in Europe, the United States, and Australia (Douwe Egberts)...
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