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| Topic: |
Business
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| Number of pages / Number of words: |
2 / 512 |
Essay's paper body
But not sponsoring the meeting also has some drawbacks. Firstly, Matworks which was once SOSLP's largest customer, with whom they have had such a long standing relationship, and not helping them out in their time of need would speak very little of SOSLP's customer relationship management. Additionally, in this competitive environment it could be very easy to lose Matworks to the competition, which would be anxious to contribute and get their account...
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Additionally, in this competitive environment it could be very easy to lose Matworks to the competition, which would be anxious to contribute and get their account. Furthermore, the sponsorship would have led to good exposure through product displays and meeting with influential executives.
Business Marketing Management, Hutt
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