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| Topic: |
Business
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| Number of pages / Number of words: |
18 / 4767 |
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It employs a point-to-point schedule system instead of a hub-and-spoke system, which provides for more choices of flights and allows for Southwest to have a steady flow of passengers throughout the day instead of having parts of the day be extremely busy and the other parts of the day nearly idle. In order to keep its costs low, Southwest does not offer "extra" services, such as first class seating, meals on flights, and transfer baggage service...
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In order to keep its costs low, Southwest does not offer "extra" services, such as first class seating, meals on flights, and transfer baggage service. These strategies have proved to be very successful for Southwest, and should continue to be in the future.
INTERNAL ANALYSIS
Marketing
Marketing is important when trying to maintain or gain market share...
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