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Topic: Business
Number of pages / Number of words: 2 / 404
Essay's paper body

The merchandize preference of the customers vary with their category. Customer and merchandize preference is crosstabulated with customer category and the final section contains recommendation.


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Every business starts with customer and retailing is no exception for that. Triveni Retail Ventures Ltd. is one of the well known players of retail which specializes in semi urban and rural retailing. The company branded their stores as Triveni Khushali Bazaar (TKB).TKB Rampur store is the best performing stores among all other TKB centers having the highest footfall and highest per square feet sales...


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General points of the essay

The Customer Comes Second A RELATIONAL STUDY ON CUSTOMER SATISFACTION, TRUST , SWITCHING BARRIERS AND OVER ALL CUSTOMER RETENTION IN THE CONTEXT OF UNITREND LTD. Customer Acquisition And Keeping Customers In Today’S Volatile Market Customer Centricity Customer Needs Customer perceived value Customer customer behaviour customer profitability customer satisfaction customer service Kmart Corporation: Seeking Customer Acceptance And Preference segmentation of customer base THE REALITY CUSTOMER BASE Customer Retention

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