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Topic: Business
Number of pages / Number of words: 14 / 3820
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Cognitive dissonance is a psychological tension that occurs when people perceive an inconsistency between their beliefs, feelings, and behavior (McShane, Von Glinow, 2004). They feel this because they do not know what there vision is. True. They are told to make more calls with less call time which lowers the quality of the service also...


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Then they are told to have more customer intimacy. If the employees have a clear vision to go after, they will no longer feel any cognitive dissonance. We can turn this into an opportunity instilling Intersect Investment's new vision to every employee at Intersect Investment. By doing this at Intersect Investment, every employee will be more enthusiastic for his or her duties and promote good work...


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