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| Topic: |
Business
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| Number of pages / Number of words: |
21 / 5625 |
Essay's paper body
These brands are typically seen in non-chain independent restaurants and stores that cannot afford their own private labeling.
- Copycat private labels - Brands owned by a retailer which use similar trade dress, i.e. packaging as a leading national brand.
1.3 Private Labeling
Private labeling is when a retailer purchases products from various manufacturers and then markets those products under its own brand...
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packaging as a leading national brand.
1.3 Private Labeling
Private labeling is when a retailer purchases products from various manufacturers and then markets those products under its own brand. Private label goods are often referred to as "store brands," as opposed to the "name brands" that are sold under the brand name of the manufacturer...
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General points of the essay
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