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This means that Dry Food Own Brands are still not the preferred choice, but are purchased when no alternative is available.'

South Africa then is still behind global trends in terms of the significance of Own Brands. By category share, South African Private Label drags behind every global category sector, with one exception of Personal Care...

This is partly related to facial and toilet tissue (both strong Own Brand categories) being defined as Personal Care products in South Africa.

On a national level, Own Brands comprise approximately R4,1 billion annually, holding 4.7% volume share in total South Africa and 11.3% in major retail stores...

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Private Label Brands Consumer Perceptions Of Store Brands Versus National Brands Private Label Brands H-E-B Own Brands D'Angelo Brands Brands as Communities A world without brands Conterfrid Brands Cosmetic Brands Battle of Brands Cult Brands Media As Brands A Study Of Brands Two Brands Of Nihilism

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