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Business
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| Number of pages / Number of words: |
29 / 7990 |
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But most companies go beyond this definition and defined it in terms of customer satisfaction.
Exchange: The act of obtaining a desired object from someone by offering something in return.
Transaction: A trade between two parties that involves at least two things of value, agreed-upon conditions, a time of agreement and a place of agreement...
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There are five philosophies and they are:
The production concept: This philosophy holds that consumers will favor products that are available and highly affordable. Management should therefore focus on improving production and distribution efficiency.
It is useful in two situations 1) when the demand for a product exceeds the supply i...
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General points of the essay
Principal Of Marketing *Written Be Khushal Khan*
A RELATIONAL STUDY ON CUSTOMER SATISFACTION, TRUST , SWITCHING BARRIERS AND OVER ALL CUSTOMER RETENTION IN THE CONTEXT OF UNITREND LTD.
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