Although Porterâs model is valid, it is also restrictive in scope and latitude but offers some concrete facts to work with. Shankâs model is far more expansive and much harder to garner hard facts. It is based on future strategies that may or may not work out based on an ever changing and evolving environment...
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It is based on future strategies that may or may not work out based on an ever changing and evolving environment. Both models may be of critical use in evaluation of the overall processes that drive an organization to find savings and add value to the firm.
Porter, M. (1985). Competitive Advantage: Creating and Sustaining Superior Performance...