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| Topic: |
Business
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| Number of pages / Number of words: |
4 / 1065 |
Essay's paper body
Lowe’s provides incentives to this group and adds value to the products women want. But Home Depot, in their effort to retain a strong market base of professional contractors, continues to dissuade women and maintains its traditional, masculine image.
Threat of New Entrants
The magnitude of this threat is inversely related to MES, which determines the amount of market share necessary to enter the industry...
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The greater the difference between industry MES and entry unit costs, the greater the barrier. Based on relative economies of scale, it can be inferred that Home Depot and Lowe’s have created an advantage extending to all incumbent firms.
Barriers also result from brand loyalty, and this implies proprietary brands...
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General points of the essay
What is Porter's 5 Forces analysis? What are the main aspects of Porter's 5 Forces analysis? How to write Good Porter's 5 Forces analysis of a company? Where to find information for Porter's 5 Forces analysis.
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