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Why Personality Influents Consumers’ Behavior
The reason that personality impacts consumers’ behavior can be found from the main four theories of personality. The most important one is Freudian theory which comes from the Sigmund Freud’s psychoanalytic theory of personality (Schiffman et al., 2008)...
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Why Personality Influents Consumers’ Behavior
The reason that personality impacts consumers’ behavior can be found from the main four theories of personality. The most important one is Freudian theory which comes from the Sigmund Freud’s psychoanalytic theory of personality (Schiffman et al., 2008)...
Essay fragment
General points of the essay
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