Buy custom Panera Bread: Occupying a Favorable Position in a Highly Competitive Industry
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| Topic: |
Business
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| Number of pages / Number of words: |
4 / 1035 |
Essay's paper body
About Panera's category, industry expert T. J. Callahan said, "I don't think fast-casual is a fad; I think it's a structural change starting to happen in the restaurant industry."
Panera's Version of Fast-Casual
To establish itself as the leader in the fast-casual category and to distinguish itself from its rivals, Panera (which is Latin for "time for bread") added a bonus to the mix?specialty food...
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The company has become known as the nation's bread expert and offers a variety of artisan and other specialty breads, along with bagels, pastries, and baked goods. Panera Bread's restaurants are open for breakfast, lunch, and dinner and also offer hand-tossed salads, signature sandwiches, and hearty soups served in edible sourdough bread bowls, along with hot and cold coffee drinks...
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