Buy custom packaging and associated risks
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| Topic: |
Business
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| Number of pages / Number of words: |
3 / 717 |
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Many of these are highly successful and know brands, such as Ajax, but still very few people are aware that they are part of the Colgate family. So even though one could argue that launching the products under the Colgate name would give them a good base for success, it is by no means necessary. As we have already also mentioned, this is not risk-free when it comes to brand-equity...
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As we have already also mentioned, this is not risk-free when it comes to brand-equity.
Having said this, the deicison we have taken is not risk-free either, and it could turn out that launching the OTC products under the Colgate name could work wonders for sales and brand equity of Colgate, while launching it under a new brand could just make it another struggler in a market with a lot of products...
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General points of the essay
7 Habits of Highly Effective People
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packaging and associated risks
"Each of you helped to kill her." Says the Inspector. Show exactly what part each member of the Birling family (and Gerald Croft). Played in the death of Eva Smith. Do you think that some characters are more guilty than others?
Ajax
Groups Or Organizations Are An Important Part Of Some People’s Lives. Why Are Groups Or Organizations Important To People? Use Specific Reasons And Examples To Explain Your Answer.
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