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Essay's paper info
Topic: Business
Number of pages / Number of words: 2 / 537
Essay's paper body

Management is centralized, do not emphasizes innovation under Nielsen leadership, lack of planning or overoptimistic- they took orders before they even built the factory (they did not realize how difficult it is to compete in nuclear industry)

Products:

Boilers Vessels

Standard Highly Customer designed

Unskilled labor High Skilled labor

Mature product: cost driven New product ? innovation and technology driven

Floor-shop Job-shop environment

Shipping ? many parts that are shipped to the site and assembly onsite...


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Shipping ? small number of assembled components

Production plan is very easy Production plan is more complex- uncertainty involved on lead time.

Automation

Customers:

Boilers Vessels

Price sensitive customers, reliability. Non-price sensitive, focus on quality, lead times.

Customers do not need flexibility Flexibility, total quality, on-time delivery (delay are too costly for customers, $50, 000 a day expenses )

The two divisions should be run in different ways...


Essay fragment

General points of the essay

Strategy Innovation Business and environment body shop 2005 Cost Improvement by Design Innovation Cost Leadership and Product Differentiation Customer Driven Organization Determine The Primary Activities And Secondary Activities Of Your Organisation. Make A Conscious Decision On Whether Your Organization Should Compete By The Least Cost Strategy Or The Product Differentiation Strategy. Determine The Cost Drivers Of... Driven Management and Personal Happiness Strategy Plan INNOVATION MANAGEMENT IN THE MP3 AUDIO PLAYER INDUSTRY L'Oreal &Amp;Amp; The Body Shop, Industry Analysis product innovation The Body Shop: A Global Industry Analysis What is known about the relevance of creativity and its promotion to successful product innovation? Innovation and Technology Management A review - Architectural Innovation: The Reconfiguration of Existing Product Technologies and the Failure of Established Firms P&G Innovation Strategy

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