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| Topic: |
Business
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| Number of pages / Number of words: |
3 / 734 |
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The customer receives information directly to their phone from the locals that have the technology according to the preferences the user chooses, so that, for example, they could get the menu form a restaurant when they pass by it at lunch time.
Along with KahDo, a mobile communication company in Australia, Nokia launched in 2005 the Smart Urban Communication...
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This outdoor advertising consists in a fleet of 100 branded Smart Cars driven by real consumers, aiming achieve advertising through unexpectedness. The drivers are in the range of 18 to 34 year old, and they agree to ambassador status and minimum usage of the cars wrapped in advertising in exchange of a fully maintained Smart car for a subsidised cost of U$26 per week...
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