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Topic: Business
Number of pages / Number of words: 2 / 480
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The Unlimited Advantage offering gathered $83 billion in assets, and $22 billion of this number were net new assets to the firm. The Merrill Lynch Direct offering added $3 billion in net new assets in 2000. The new offerings also attracted new clients to the firm. With the Unlimited Advantage account, 48 percent of enrollees were new customers, and with Merrill Lynch Direct, 60 percent of enrollees were new customers...


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With the Unlimited Advantage account, 48 percent of enrollees were new customers, and with Merrill Lynch Direct, 60 percent of enrollees were new customers. The numbers clearly prove that launching Integrated Choice resulted in significant financial gains for Merrill Lynch.


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Accounting Assets Alltel Stockholders File Suits Over Proposed $24.7 Billion Buyout Capital Assets Charles Schwab vs Merrill Lynch House Democrats Propose $825 Billion Stimulus Bill Merrill Lynch Misappropriation of Assets The Importance of Intangible Assets a billion dollars Non Performing Assets Merrill lynch reprot The One Billion-Tree Campaign Air Bags - Assets Or Assault $700 Billion Bill (Affect Of Eco Crisis To Thailand) Six Billion: A Warning To All

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